It’s a brand new year at Powerful Learning Practice, and our Communities aren’t the only ones who have exciting things happening. Powerful Learning Practice has expanded its staff (and we’re still hiring!) and brought some fascinating new minds (and fresh ideas) to our team. We’d like to introduce our team to you, one by one, and so we’ve come up with seven questions for each of them so you can have a little peek into what they’re thinking and who they are.

Meet Michelle Rogerson, Social Networking Strategist for Powerful Learning Practice

Michelle Rogerson

Michelle Rogerson

Tell us a little bit about yourself – who are you, where are you from, what are your passions?

I’m a hard working, social media enthusiast who finds balance living a very simple, relaxed life in the small beach town of Kill Devil Hills, North Carolina. I’m passionate about learning and helping others, which is why I enjoy working at PLP. I’m also passionate about health, fitness, living sustainably and giving. I jet set across the globe at every opportunity to experience different cultures. I have two friendly, energetic border collies, Daphne and Reina, who take good care of me.

What do you do here at Powerful Learning Practice?

I’m PLP’s Social Networking Strategist. I’m the person behind many of the facebook posts, tweets and blog entries. I’m responsible for ensuring we post useful information on LinkedIn, YouTube and other social media sites. I use social media to both promote PLP and connect and collaborate with our friends across the Web.

What else are you up to professionally?

I’m a public relations consultant and freelance writer for a variety of clients.  I enjoy speaking about public relations and training professionals how to effectively use social media to reach their goals. I also love blogging and connecting with people online about my personal interests, which dovetails nicely with my professional life.

Desert island situation – you get to take five books. What are they?

My all-time favorite books are On the Road by Jack Kerouac and The Awakening by Kate Chopin. Oh, and Bridget Jones’s Diary! In regards to social networking, Malcolm Gladwell’s Tipping Point is a classic. But honestly, I read a lot of blogs. Some favorites are Mashable (, LifeHacker ( and Care2 (

What’s your favorite example of how online communities are powerful and transformative?

Every day we see a new example of the power of online communities. One that really impressed me this year was in response to the Vancouver riots in June. Authorities asked people to submit photos so they could seek out the identities of the criminals. Overnight, a Tumblr blog, Vancouver 2011 Riot Criminal List ( was created so that anyone could submit photos and identify the criminals. A facebook page also was created. That’s impressive, unprecedented crowd sourcing.

Where can people find you online?

I have a public relations website and blog at I also blog about simple living at I’m pretty much everywhere online. I’m very active on Twitter and Facebook. I also use LinkedIn and YouTube, among other sites.

Any final words?

Don’t be shy, please connect with me online. Let’s inspire each other to keep learning.

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Sheryl is the co-founder and Chief Executive Officer of Powerful Learning Practice. She works with schools and districts from around the world helping them to infuse technology into their curriculums and by leading other digital conversion efforts. Sheryl also consults with governments, educational organizations and non-profits in development of their various professional learning initiatives. Sheryl is a sought-after presenter at national and international events, speaking on topics related to digital and online learning, teacher and educational leadership, online community building, and other educational issues impacting children of poverty. Sheryl served on the International Society for Technology in Education (ISTE) Board of Directors for six years. She co-authored The Connected Educator: Learning and Leading in a Digital Age with Lani Ritter Hall. Sheryl has four children and four grandsons, Luke, Logan, Levi and Tanner and a trio of dachshunds. You can find out more on her blog and on Twitter @snbeach.

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